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Sustainability Ideas and Projects — How to Win People Over
23 November, 2022 @ 6:00 pm - 9:00 pm
Learn how to get people to support your sustainability ideas and projects.
Event description
Do you want to start your own sustainability project? Or do you want to improve your current sustainability project? Do you want others to (financially) support your project? Or would you like more students to join in? In this workshop, we will explore the basic psychological factors you need to consider when convincing others to support your sustainability ideas and projects. You will learn how to communicate your ideas, ways to make them understood easily and to make people want to support you or become part of your team. You will also get the chance to actively try out your newly acquired knowledge and apply it to your own sustainability ideas and projects.
Programme
In this three hour workshop, we will explore the basic psychological factors you need to consider when winning others to support your sustainability project. In three steps, you will learn how to communicate your ideas in a way that others easily understand them and want to support you or want to become part of your team. In this workshop you will learn:
- What happens in the brain of others when you pitch your ideas to them.
- About factors hindering persuasive communication. This will help you to understand what to avoid when pitching your ideas to potential supporters.
- About factors fostering persuasive communication. You will also get the chance to actively try out those factors and apply them to your own pitch.
During the workshop, we will alternate between theoretical input and practical application of the theoretical knowledge. You will work in small groups of 2–3 students on the sustainable project (idea) of one of the group members. At the end of the workshop, we will have time to reflect and answer any remaining questions.
Preparation
Describe your own sustainability project (idea) in three sentences and make a list of the people you want to support your project.
Facilitator
Dr. Dr. Ann Krispenz is a lecturer and researcher at the University of Bern. Her passion is to understand the psychological factors fostering effective learning and communication. She has supported four of her students to successfully implement their own sustainability projects.
Admission
This workshop is open to all students at Swiss higher education institutions and is free of charge.
Language
English
Organiser